Hug Day

Hugs instantly lift the mood and help people feel loved and supported. It’s no surprise that Hug Day falls on the sixth day of Valentine’s Week. This day gives couples and friends alike a chance to express their feelings, share warmth, and celebrate the joy of being together.

History

Some researchers believe that hugs first became a symbol of goodwill during times of war, when soldiers would embrace to show they carried no weapons and meant no harm.

The origins of Hug Day are unknown, but this holiday has been celebrated for many years. It’s hard to imagine now, but there was a time when public hugs were seen as improper—especially among the aristocracy, who viewed such displays as breaches of etiquette.

Today, hugs convey countless emotions: sympathy, love, support, and more. Whether you’re wishing someone good luck or saying goodbye, a hug can express what words cannot.

Interesting Facts

• The word “hug” comes from the Old Norse “hugga,” which means consolation.
• Public hugs became socially acceptable about 70 years ago.
• Hugs can reduce the risk of infectious diseases by up to 30%, according to scientific studies involving 400 volunteers.
• During a hug, hemoglobin levels in the blood increase.
• On average, people spend just 60 minutes a month hugging.
• A strong hug is a natural antidepressant.

How to Take Part

On Hug Day, it’s customary to hug your partner or loved ones. The tighter the hug, the stronger the emotional connection you build.

To join the celebration, organize a flash mob with friends or even strangers. If someone feels shy, a friendly hug is a great way to show that there’s nothing to fear or be embarrassed about.

Capture the moment by taking a photo of a special hug and sharing it on social media with #HugDay.

When is Hug Day in 2026?

Hug Day is observed on February 12 each year.

Observations