National Nail Polish Day is a great day to get your manicure done again, or buy your favorite beauty products. Nail color can match your clothes or your mood. Discounts in many salons make this holiday even more pleasant.
Nail polish has come a very long way. Once upon a time, beeswax or gum Arabic was used. Those days are long gone. Now we have a vast selection of modern gels providing bright and beautiful colors. The palette is so diverse that you can choose any color and shade. The palette is much larger than you might imagine. Devoting one day a year to this is quite justified.
Essie is the initiator of National Nail Polish Day. It is one of the most popular companies in the US, offering women a wide variety of nail products since 1981. In 2017, they announced the holiday. The main goal was to promote their products. An advertising campaign was carried out in all social networks under the hashtag #EssieLove. The company organized a competition. To win the grand prize – 100 Essie products – women had to post a photo of their manicures on social media using the hashtag above. Later, other companies used this day to make discounts on their products.
Nail polish has a history of several thousand years and many interesting facts.
- The ancient Babylonians covered their nails with colored paint before a battle.
- The most expensive nail polish costs about $250,000. It contains genuine diamonds.
- Psychologists say that manicure color reflects the psychological state of a woman.
- In the 1930s, the first wave of popularity for black nail color occurred.
- There are about 1000 shades of nail polish in the world.
How to take part
The best way to celebrate is to go to the salon and get your manicure and pedicure updated. It is also a great day to try a color and design you’ve never used. Take a photo, post it on social media using relevant hashtags. Also, you can go to the store, and buy new products that will make the manicure even more beautiful.
When is National Nail Polish Day celebrated in 2024?
National Nail Polish Day is observed on June 1 each year.