Baby Safety Month

Baby Safety Month was established by the Juvenile Products Manufacturers Association (JPMA) in 1983. Since then, every September has brought together parents, manufacturers, and retailers to discuss safety standards and recommendations for children’s products. Each year, the Association provides a toolkit to help educate families about child safety.

History

The initiative began as a single day dedicated to child safety in 1983. By 1986, it expanded to a week, reflecting its growing importance. In 1988, Jane Kennedy became a spokesperson for the campaign. In 1991, Baby Safety Month was launched to involve even more manufacturers, retailers, and parents. Each year, JPMA honors a manufacturer for producing the safest baby products.

Interesting Facts

• The 15th anniversary of Baby Safety Month focused on promoting safe sleep practices for infants.
• In 2005, JPMA made educational materials more accessible by offering them online for retailers to download.
• In 2009, Nevada and California officially recognized Baby Safety Month. The Governor of California signed a resolution, and Nevada acknowledged JPMA’s certification week.
• In 2010, the spotlight was again on safe sleep, including a national tour of cities showcasing sleep-related products.
• The association has increased its use of social media to raise awareness and has received awards for outstanding user engagement.

How to Participate in Baby Safety Month

Share information about Baby Safety Month on social media and in parenting groups. Raising awareness can save lives, ease parents’ worries, and help create safe spaces for babies. Visit the JPMA website to learn more about safety topics. Regularly check that your child’s environment and diet are safe.

When is Baby Safety Month in 2025?

Baby Safety Month is observed throughout September each year.

Observations