National M&M Day

October 13 is National M&M Day, a fun food holiday dedicated to one of the world’s most recognizable candy treats. M&M’s were first introduced in 1941 by Forrest Mars Sr. and Bruce Murrie, and the name comes from “Mars and Murrie.”

History of National M&M Day

M&M’s became popular during World War II because they were convenient, portable, and less likely to melt in soldiers’ hands. The candies were originally sold in tubes before the packaging later changed to the familiar bags.

The famous “M” on each candy appeared in the 1950s, helping customers recognize the brand. Over the years, M&M’s expanded far beyond the original milk chocolate version, adding peanut, peanut butter, crispy, pretzel, caramel, and many seasonal or limited-edition flavors.

Interesting Facts About National M&M Day

• M&M’s celebrated their 80th anniversary in 2021.
• The candies were first sold in cardboard tubes before switching to brown paper bags in 1948.
• Peanut M&M’s were introduced in 1954.
• Red M&M’s were removed from the mix in 1976 and returned in 1987.
• Personalized M&M’s can feature custom messages, colors, images, and even photos.
• Limited-edition flavors have included jalapeño peanut, espresso, and white chocolate caramel corn.

How to Take Part in National M&M Day

Celebrate National M&M Day by enjoying your favorite M&M’s flavor or sharing a bowl of candy with family, friends, or coworkers. You can also bake cookies, brownies, or other desserts using M&M’s as a colorful ingredient.

Another fun idea is to try a flavor you have never had before or use M&M’s colors for a party theme, candy bar, or simple homemade treat.

When Is National M&M Day in 2026?

National M&M Day is observed on October 13 each year.

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