Cyber Monday

Cyber Monday is observed in the U.S. on the Monday after Thanksgiving and Black Friday. It’s the day when online retailers offer special deals for shoppers who prefer to avoid long lines in stores.

History

The idea for Cyber Monday originated with Ellen Davis, executive vice president of the National Retail Federation. She noticed that people were shopping online in greater numbers during the week after Thanksgiving than on any other day. Retail analysts realized this was the perfect time to launch online promotions, as consumers were back at work and looking for new purchases after the holiday.

In 2005, Cyber Monday was officially launched and has since become one of the biggest online shopping days in many countries. Shoppers appreciate the convenience of finding deals from home rather than battling crowds in stores.

Interesting Facts

• Many retailers begin Cyber Monday promotions several days early—watch for “Cyber Week” deals.
• In 2018, U.S. Cyber Monday sales reached $7.9 billion, setting a new record at the time.
• Studies often find deeper discounts online on Cyber Monday than on Black Friday.

How to Take Part

• Browse your favorite online stores on the Monday after Thanksgiving to find special deals.
• Create wish lists in advance so you can check out quickly when sales go live.
• Share your top finds on social media and ask friends for recommendations.

When is Cyber Monday in 2025?

Cyber Monday is observed each year on the Monday after Black Friday.

Observations