National M&M Day - October 13
Fri, Oct 13, 2023

National M&M Day

October 13th is National M&M Day – an opportunity to please yourself and your loved ones with delicious M&M’s sweets! The treat was first introduced in 1941 by Forrest M. Mars and Bruce Murrie, the son of the Hershey CEO. The name is an acronym for “Mars & Murrie’s”.


M&M’s have been a popular treat since they were first introduced. During the Second World War, they were included in military rations due to their convenience as they did not melt in the hands. The famous “M” of the brand’s sweets was received only in the 1950s, followed by the slogan “Look for the letter “M” on every candy”. Over the years, the range of M&M’s flavors has expanded significantly, including mini-M&M’s, with peanuts and others.

Fun facts

  • 2021 marks the 80th anniversary of M&M’s.
  • Initially, the treat was sold in cardboard tubes and later repackaged in brown paper bags in 1948.
  • In 1960, red and yellow M&M’s were introduced as “spoke candy”.
  • From 1976 to 1987, the production of reds was stopped due to public fear of Red No. 2 dye.
  • In 2008, M&M’s began to be released with personal images of the faces of customers or their pets.
  • Some of the most unusual flavors of M&M’s are jalapeno, chili with nuts, espresso, caramel corn with white chocolate.

How to take part

Celebrate National M&M Day by having a house party with family, neighbors, and friends! You can also try out some of the unusual flavors of M&M’s. Or, if you have a favorite flavor, you can wear clothes in the same color to show your love for your favorite candy.

When is National M&M Day celebrated in 2023?

National M&M Day is observed on October 13 each year.


Weekday Month Day Year
Friday October 13 2023
Sunday October 13 2024
Monday October 13 2025
Tuesday October 13 2026