National M&M Day

October 13th is National M&M Day – an opportunity to treat yourself and your loved ones to delicious M&M’s candies! The treat was first introduced in 1941 by Forrest M. Mars and Bruce Murrie, the son of the Hershey CEO. The name is an acronym for “Mars & Murrie.”

History

M&M’s have been a popular treat since they were first introduced. During World War II, they were included in military rations due to their convenience, as they did not melt in the hands. The famous “M” on the brand’s candies was introduced in the 1950s, followed by the slogan “Look for the letter ‘M’ on every candy.” Over the years, the range of M&M’s flavors has expanded significantly, including mini-M&M’s, peanut M&M’s, and many others.

Interesting facts

• 2021 marked the 80th anniversary of M&M’s.
• Initially, the treat was sold in cardboard tubes and was later repackaged in brown paper bags in 1948.
• In 1960, red and yellow M&M’s were introduced as “spokescandies.”
• From 1976 to 1987, the production of red M&M’s was halted due to public fear of Red No. 2 dye.
• In 2008, M&M’s began to be released with personalized images of customers’ faces or their pets.
• Some of the most unusual flavors of M&M’s are jalapeño, chili with nuts, espresso, and caramel corn with white chocolate.

How to take part

Celebrate National M&M Day by hosting a house party with family, neighbors, and friends! You can also try some of the unusual M&M’s flavors. Or, if you have a favorite flavor, you can wear clothes in the same color to show your love for your favorite candy.

When is National M&M Day in 2025?

National M&M Day is observed on October 13 each year.

Observations