National Consumer Rights Day

National Consumer Rights Day was established in India in 1986 to celebrate the Consumer Protection Act and raise awareness of legal rights when purchasing goods and services. The holiday’s purpose is to inform the public about their rights and how to act in difficult situations.

History

The Consumer Protection Act of 1986—enacted by Parliament and signed by the President of India—greatly expanded consumer safeguards, protecting buyers from fraud and unfair trade practices. India’s courts and government agencies handle complaints efficiently, ensuring businesses comply with the law.
In 2019, the Act was amended to address a growing economy, technological innovation, increased market competition, and the burgeoning services sector. Each year on National Consumer Rights Day, a theme is chosen to focus national discussions on the most pressing consumer issues.

Interesting Facts

• “Jago Grahak Jago” (“Wake Up, Consumer!”) is a nationwide campaign that provides resources and resolves disputes quickly.
• Consumers have the right to a healthy environment as part of their right to life and liberty.
• Sellers must disclose complete product information, including all known defects.
• Every consumer is entitled to protection against hazardous goods and services.

How to Take Part

On National Consumer Rights Day, review your country’s consumer protection laws and compare them to India’s Act. Congratulate Indian consumers on social media and share tips on how to spot unfair practices. Encourage friends and family to know and use their rights!

When is National Consumer Rights Day in 2025?

National Consumer Rights Day is observed on December 24 each year.

Observations